FAQ

General Digital Marketing

QUESTION  :  What kind of results can I expect and how quickly?
ANSWER             : Results vary by service. PPC (Pay-Per-Click) provides immediate visibility and traffic. SEO (Search Engine Optimization) and Content Marketing build long-term,                                   sustainable growth and usually take 3–6 months to show significant results. We always focus on improving your ROI (Return on Investment) and give clear                                         timelines based on your specific goals.
                               How do you determine which channels are best for my business? We start with a deep audit of your business, target audience, and competitors. If your                                                 customers are actively searching for your product, we prioritize Google Ads and SEO. If your goal is brand awareness and direct engagement, we lean toward                                     Social Media and WhatsApp Marketing.
                               Will I own my ad accounts and data? Absolutely. All ad accounts (Google Ads, Facebook, etc.) are set up under your business, and you retain full ownership and                                   control of all data, campaigns, and assets. We simply manage them on your behalf.

QUESTION  : How do you measure success and provide reports?
ANSWER              : We focus on actionable KPIs (Key Performance Indicators) like Cost-Per-Acquisition (CPA), Return on Ad Spend (ROAS), lead volume, and conversion rates. You’ll                                  receive easy-to-understand monthly reports with clear analysis and next steps

QUESTION  : What exactly am I paying for in PPC?
ANSWER             : You only pay when a user clicks on your ad (a Pay-Per-Click model). Our management fee covers the strategic work: keyword research, ad creation, continuous                                  bidding optimization, landing page analysis, and campaign refinement to maximize your conversion rate and reduce wasted spend. 

QUESTION  : How much budget do I need for PPC?
ANSWER             : Your ad spend is flexible and entirely controlled by you. We help you set a daily or monthly budget that aligns with your goals. We recommend starting with a                                    modest test budget to gather data, then scaling up campaigns that show the best ROI.

QUESTION  : What is a “Quality Score” and why does it matter?
ANSWER            : Quality Score is Google’s rating of your ads’ relevance. A higher score means your ads are a better match for a user’s search. A good Quality Score directly leads                                to lower costs (CPC) and better ad positions, making your budget go further.